RST 100 Lecture Notes - Lecture 16: Crave Entertainment, Movie Theater, Scopophilia

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1940s before tv -> 80 mill people/ week went to movies. Movies still have significant impact on society"s views and attitudes. Powerful vehicle for culture, education, leisure, and propaganda. Average movie goer goes to movies less than once per month. Today"s movie audience = educated, young, female, urban, affluent. Reading = most valued nonsocial leisure activity among adults. Reading is done alone more than other leisure activities. Decline in newspaper, increase in number of people who read news electronically. In general, time spent reading has risen slightly. Has power to reach different religions, ethnicities, ages and lifestyles (more than any other medium) Feel angry with yourself when watching too much. Life satisfaction goes down when tv watching is too high. Average time spent watching - (us) just over 5 hours. Differs by race, more for blacks less for asians. Average person - 9 years of life watching tv. 99% households in us have at least 1.

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