BA 3340 Lecture Notes - Lecture 99: Best Alternative To A Negotiated Agreement, Immunoglobulin Light Chain, Critical Thinking

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9 Aug 2018
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The main elements of the communication process are: sender communication begins with the sender, the individual who reacts to the situation from a unique vantage point, interpreting ideas and filtering experiences through their own perception. Unique to each individual, and integral to all the communication they engage in, is a background of accumulated attitudes, experiences, skills, cultural conditioning, and individual difference that influence how the individual communicates. By being aware of our background and its impact of perception, then we can choose to send different messages. It makes a connection between the sender and the receiver and may be made up of signs, words or movement. In doing this, the receiver also acts as an individual from a unique vantage point, interpreting the idea according to a particular personal perception of the message. This perception is also a result of the receiver"s unique background of experiences beliefs and concerns: feedback feedback is an essential part of successful communication interpersonal communication.

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