RTV 3405 Lecture Notes - Lecture 3: Miramax, Vh1, Tumblr
25 Aug 2016
School
Department
Course
Professor
Document Summary
The flow of content across multiple media platforms (including content created by the audience) -jenkins, 2006. Number of corporations that control a majority of us media declined from 50 in 1983 to 5 in 2004. Abc, espn, disney channel, disney mobile, touchstone, miramax, pixar, marvel, lucasfilm. Fox, wall street journal, new york post, tv guide. Cnn, cw, hbo, cinemax, cartoon network, warner bros, 150+ magazines. Mtv, nickelodeon, vh1, bet, comedy central, paramount pictures. Cbs news, columbia picture, tristar picture, showtime, simon & schuster, Advantages and disadvantages with the big 6. More products for consumers across platforms (movies, videogames, books) Creative merging of characters (disney with marvel and lucasfilm) Less diverse voices/opinions heard when only a few own the media. Fear of retribution for reporting on corporate owners. Stand alone stories told across multiple media platforms, ex. Oprah winfrey promoted her books, magazine and website on her tv show.
