SOCI201 Lecture Notes - Lecture 16: Ikea, Gross Domestic Product, Mcdonaldization
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Mcdonaldization defined: the process by which the principals of the fast-food restaurant are coming to dominate more and more sectors of american society as well as the rest of the world (ritzer 2011) Max weber on rationalization of society: weber felt that the bureaucracy was the best example of an adherence to principals or rationality in modern society. See the basic principles of rationality and mcdonaldization. Bureaucracy: a division of labor; tasks broken down to meet an end goal. Max weber: his main intellectual concern was the processes of rationalization. More of mcdonaldization: weber was worried, though, that this model would make people trapped in an. In a system like this, one cannot deviate from the formal rules of the bureaucratic setting. Dimensions of mcdonaldization: efficiency: optimum method for getting from one point to another, calculability: emphasis on the quantitative aspects of products sold and services offered. Ikea- by doing all of the work you get a good deal.