FILM TV 106A Lecture Notes - Lecture 5: National Industrial Recovery Act, National Recovery Administration, B Movie
Document Summary
Machine gun fire, street talk, automobile sound, etc (cid:1005)(cid:1013)3(cid:1004)"s dep(cid:396)essio(cid:374) a(cid:374)d ne(cid:449) deal. People will stop going to the movies because of money. Smaller theatres started to go out of business, larger theatres held on. Theatres started selling food in an attempt to make money: obviously was a successful move. Inception of movie theatre popcorn: huge popcorn explosion in sales in the 1930s, movie theatres often break even on ticket sales and make profit on food sales. Nra created a hollywood board of fair practices: hollywood got control of the board, outlawing everything they did(cid:374)"t like, like half off nights at theatres, could(cid:374)"t get (cid:396)id of the dou(cid:271)le-bill. Bankruptcy/receivership for paramount, fox, rko, & universal: borrowed lots of money for sound films and the box office crashes right after. Hollywood institutes a 50% salary cut for the stars and directors in order to try to save money. Academy of motion picture arts & sciences.
