CMN 10Y Lecture Notes - Lecture 7: Average Path Length, Social Class, The Sender

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28 Mar 2017
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Everything is connected, people are connected, webpages are connected, organizations are connected to organizations. Connections or relations matter: the collective intelligence of ants to solve a problem is way more effective than one ant. Networks create asymmetries: opinion leaders who are in the center of the social network has more power. Networks have no agency but they activate mechanisms and generate emerging phenomenon: slight individual racial preferences can gradually lead to racial segregation that no one intended. Social psychology - group dynamics (group project, how your group accomplishes the goal) Anthropology structure of communities (racial and ethnic cliques in society) Mathematical sociology social movements (social systems and populations on a larger scale. Social network analysis: (sna) is the process of investigating social structures through the use of network and graph theories. Can focus on dyads (two actors and their ties) Larger system (subgroups of individuals, or entire social networks)

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