J 100 Lecture Notes - Lecture 16: Lyft, Elevator Pitch, Crisis Communication

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25 May 2018
Department
Course
Professor
J100 Lecture #16 - Erin Tassey Krug, VP of Quinn Thomas, (Brand Marketing -
Advertising/Public Relations)
Guest Speaker - Erin Tassey Krug, VP of Quinn Thomas, (Brand Marketing - Advertising/Public
Relations)
Career
VP of Quinn Thomas
Background
Did Public Relations work for several places
Worked with big brands
Specializes in
Public Relations
Corporate Communications
Has been in marketing and communicates for 15 years
Worked 12 years in Washington D.C. at the U.S. Treasury
Has been in the Northwest for 5 years
Girls on the Run
coach 2018
Quinn Thomas
A small “boutique firm”
Located in Portland and Seattle
Careers in Public Relations are very team-focused.
Walmart
Quinn Thomas runs it for Washington, Oregon, and Wyoming
Her current job
40% client work
50% business operations/Human Resources
10% business development
AT&T
Lyft
Pfizer
Hoof to Coast
Port of Seattle
Cascade Water Alliance
Walmart
Portland Business Alliance
Dr. Johnson Lumber
They use avery research-heavy approach
90% of Quinn Thomas research is audience based
What do you like to research/care about?
They hire a lot of UO Students/Graduates!
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Document Summary

J100 lecture #16 - erin tassey krug, vp of quinn thomas, (brand marketing - Guest speaker - erin tassey krug, vp of quinn thomas, (brand marketing - advertising/public. Did public relations work for several places. Has been in marketing and communicates for 15 years. Worked 12 years in washington d. c. at the u. s. treasury. Has been in the northwest for 5 years. Careers in public relations are very team-focused . Quinn thomas runs it for washington, oregon, and wyoming. 90% of quinn thomas research is audience based. They hire a lot of uo students/graduates ! 100% of the interns from the past 3 years were from uo. They work with a lot of health/wellness companies. A team that represents 1 client is generally 3 people. To be in pr, you must be: 24/7 crisis communication is a field for public relations, usually in medical, fast pace. Online portfolio, elevator speech and nurture and grow.

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