ECON 200 Lecture Notes - Lecture 10: Prescription Drug, Ceteris Paribus
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ECON 200 Full Course Notes
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Elasticity is how responsive consumers are to prices. Percentage of budget: small % of budget is inelastic and large % of budget is elastic. Closeness of substitutes: few close substitutes - inelastic and many close substitutes - elastic. Market definition: broad - inelastic narrow - elastic. Durability of a good - non durable (food (things that expire)) - inelastic durable - elastic. Unit elastic - quantity demanded reacts the same as the price change. Responsiveness of people to change of price in good. Broad market definition - less substitutes - inelastic. Unit elastic - 1 percent increase in price causes 1 percent decrease in demand. Perfectly inelastic: responsiveness doesn"t change at all (medical items (insulin, prescription drug))