NFSC 100 Lecture Notes - Lecture 15: Ad Council, Food Marketing, Nutrient Density
7 Nov 2016
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Major diet change during the second yer. Modi ed adult foods: milk retains a central source of calcium and other nutrients. 1-2 years: variable appetite and tastes, taste buds more acute than in adults, learns to feed self, copies others, learns to say no, food jag, food aversion, food neophobia. 2-3 years: can utensils, develop strong taste preferences, can make simple choice. 4-5 years: peers, television major in uence, appetite gradually increasing. In the us few restrictions or standards for food advertising and marketing aimed children. Food companies spends billions of dollar in marketing to children adolescents 46% devoted to. Council of better business bureaus introduced the children"s food and beverage advertising. Energy: variable, approximately 800 kcal/day for a one year old, increases to 1800 kcal/day by the age of 10, importance of nutrient density. Carbohydrates: needed to fuel the brain, needs similar to adults.
