PSY 240 Lecture Notes - Lecture 13: Psy, Implicit-Association Test, Anthony Greenwald
10 Dec 2020
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Implicit racism: racism that operates unconsciously and unintentionally. Undetected by individuals who want to be fair and unbiased, implicit racism along with other forms of implicit prejudice can skew their judgments, feelings, and behaviours, without inducing the guilt that more obvious, explicit forms of racism would trigger. Implicit racism may be subtle, but its effects can be profound. Again, the question of how to detect and measure implicit racism is a challenging one. Because of its implicit nature, covert measures that do not require individuals to answer questions about their attitudes typically are used. Implicit association test (iat), first developed and tested by anthony greenwald (1998), is a covert measure of unconscious attitudes, derived from the speed at which people respond to pairings of concepts black or white, good or bad. Implicit racial bias as measured by the iat has been found between groups around the world and even among children as young as six years old.
