COM 107 Lecture Notes - Consumer Choice, P. T. Barnum, Oligopoly
10 Dec 2013
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Individually skewed knowledge about what is going on in the world. Economically price matching/gauging: illusion of competition for the consumers feel like getting the best price. Provide a voice to those who need it. Programs without advertisers are quickly cancelled (murder she. Programs are the content between the commercials. Network (provide a conduit for channels to broadcast content) vs. Channels (station that the program is on) vs. Currency of attention seeing is not the same as engaging in something: price of time (attention price) Radio initially intended to provide entertainment and content, but the ad industry was pervasive and wealthy easy way for stations to make money. Film/music/gaming based on sales and dominated by media conglomerates and market celebrities, lifestyles, and leisure. Tv and internet had sponsors from the beginning. Culture what we think, do, feel as a community: common customs, behaviors, social norms.
