BUS 441 Lecture Notes - Lecture 1: Continual Improvement Process, Swot Analysis, Thomas Kingo

• School: Stony Brook University
• Department: Business Management
• Course: BUS 441
• Professor: Robert Ettl

Document Summary

Heavy accent but books were well written. One of the best management consultants in the u. s: analyzed more companies than anyone else. Revolving 10 year plan: 10 years is the norm for american companies, not sufficient. Ex: at&t: largest, most profitable company in the world, press said there were anti-trust issues but that was not true, ceo charlie brown one of the most ethical managers. Wasn"t managing for the future, but for today. Industries you"re in today may not be the one that you should be successful in next. If you manage for today, you risk missing opportunities: ex: u. s. went from largest factory/manufacturing industry to professional service industry. Entrepreneurship: how to go about starting something or changing something, starting something from scratch and making it work. Only two ways to make money: revenue: money coming in, cost: money going out, profit: revenue cost. Supervisory middle upper (senior management) Senior management should be closer to the bottom.