ECON 102 Lecture Notes - Lecture 12: Natural Monopoly, Demand Curve, Market Power

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24 Apr 2019
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Monopoly - firm that is the sole seller of a product without close substitutes. Market power - ability to influence the market price of the product it sells. Main cause of monopolies is barriers to entry. Barriers to entry - other firms cannot enter the market. Government gives a single firm the exclusive right to produce the good. Natural monopoly - single firm can produce the entire market q at lower cost than could several firms. In a competitive market, market demand curve slopes downward. But the demand curve for any individual firm"s product is horizontal at the market price. Firm can increase q without lowering p, so mr = p for the competitive firm. Monopolist is the only seller, so it faces the market demand curve. To sell a larger q, the firm must reduce p. To sell a larger q, the monopolist must reduce the price on all the units it sells.

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