LAW 101 Lecture Notes - Lecture 38: Principal Register, Lanham Act
Document Summary
10: intellectual property rights & the internet: trademarks & service marks: Intellectual property comes in many forms: the writing by an author, the software developed by an employee, the new product/process developed by an inventor, the company name hewlett-packard, the secret formula used to make coca-cola. Federal law provides rights to owners of these works, products, company names, & secret formulas that are called copyrights, patents, trademarks, and trade secrets: state laws provide protection for trade secrets. Basic legal principles are also applicable in an internet & e-commerce context. Mark: any word, name, symbol, device, or combo of these used to identify a product/service. Trademark: identifies a product such as an automobile or soap. Service mark: identifies a service, such as an airline or dry cleaner. Mark may be (cid:498)reserved(cid:499) before starting a business by filing an application for registration on basis of applicant"s good-faith intent to use mark. demonstrate that mark is in (cid:498)use in commerce. (cid:499)
