PSY 101 Lecture Notes - Lecture 17: Espn Bottomline, Ian Deary, Motivation
Document Summary
Framing - the way an issue is posed; how an issue is framed can significantly affect decisions and judgment. The way a message is presented can have striking effects: In one study, 9 of 10 college students rated condoms as effective against hiv if they were described as having a 95 percent success rate But only 4 of 10 students rated condoms as effective against hiv if they were described as having a 5 percent failure rate. The bottom-line: the message matters in shaping people"s decisions and judgments. Anchoring - final judgments and behaviors are assimilated or become more similar to an initial anchor value. [are the chances of nuclear war greater or less than 90%] Intelligence is a mental quality consisting of the ability to learn from experience, solving problems, and use knowledge to adapt to new situations. This definition isn"t tied to any particular context.
