ISS 210 Lecture Notes - Lecture 14: Cultural Hegemony, Glocalization, Information Technology
14 Jan 2020
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Document Summary
Globalization has led to our local villages" becoming increasingly globally interconnected at political, economic and personal levels. Yet all of these interconnections are embedded within a system of inherent differences. Local interested are combined with international formats in a process called. Homogenization: overcoming the cultural or economic differences. While this process is occurring, the uneven diffusion of technology may create new forms of social and cultural stratification between people. The discussions over homogenizing and fragmenting of cultures are gradually shifting away from the bipolar vision. People are recognizing that cultural experience is both unified beyond localities and fragmented within them. Theorists believe that it is necessary to describe the cultural context in order to understand communication within or across cultures. Happens when a culture learns or adopts a new idea or practice from one culture or cultures. The increased sharing of information and agreement on mixing west with east leads to cultural convergence.
