PSY 221 Lecture Notes - Lecture 30: Social Proof, Normative Social Influence, Fundamental Attribution Error
16 Aug 2016
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Document Summary
39 people, heaven"s gate cult, believed aliens were coming to earth, The power of the situation situations contain a variety of subtle yet powerful forces that direct and constrain behavior. We often fail to appreciate these forces: recall the fundamental attribution error. Social norms: expected standard of behavior established and enforced by a group, unwritten rules for expected behavior. Local norms- may arise in a particular situation. Global norms- pervade cultural or social context. Yielding to perceived group pressure by copying the behavior and beliefs of others. Wanting to go with the flow/not wanting to look weird. Why do we conform to group norms: we want to be right a. Informational social influence: we want to be liked, normative social influence. Went to a restaurant and didn"t know how it worked so looked at what other did and took his solution.
