PSYC 2000 Lecture Notes - Lecture 6: Elizabeth Loftus, Alan Baddeley, Echoic Memory
Document Summary
Memory does not work like a video camera. What is memory: an active system. Retrieves the information: there are multiple types of memory, it is not one thing in one place in the brain. Basic elements of memory: encoding (putting it in) Converting sensory information into a form that is usable in the brain"s storage systems: storage (keeping it in) Holding onto information for some period of time: retrieval (getting it out) Anytime something is retrieved, it like it is encoded all over again. The retrieval process is where it most likely where it is altered before it is recoded. Memory stores: sensory memory, short term memory (working memory, long term memory. Sensory memory: holds information from the senses for a very brief duration, each sense has a sensory memory associated with it, visual = iconic memory (about 1 sec. , auditory = echoic memory (about 4 sec. )
