ENG ELC 220 Lecture Notes - Lecture 29: Product Return, Institutional Theory, Resource Productivity
22 Oct 2020
School
Department
Course
Professor
Document Summary
Coercive institutional isomorphism stems from pressure exerted on a dependent firm by other organizations and by cultural expectations in the society in which it operates. Regulations are considered to be the greatest source of external influence on a firm"s reverse logistics activities. Many governmental agencies have implemented standards and regulations that encourage resource reuse, which can be enhanced through reverse logistics. H1: government regulations on environmental protection have a positive influence on top managers" posture towards reverse logistics implementation. It stems from professionalism, typically associated with the norms or formal. Each firm is subject to the norms of its external stakeholders education and professional societies. Customers" requirements form a normative pressure and are cited as an important driving force in the implementation of reverse logistics and other environmental initiatives: customer pressure comes from both end customers and downstream partners. H2: customer pressure has a positive influence on top managers" posture towards reverse logistics implementation.
