JMC 28001 Lecture Notes - Lecture 6: Greater Media, Food Industry, French Fries

• School: Kent State University
• Department: Journalism and Mass Communication
• Course: JMC 28001
• Professor: Stephanie Smith

Document Summary

Bottom line, up front: never lie, do the right thing and the lawful thing. It was a crime: behaving ethically is not always the same as obeying the law, ethics goes deeper than simply obeying the law, slavery was once legal in the united states. Was it ever eithical: legal standards are spelled out in law. Black and white: ethics is much more gray, much more difficult in many situations. It makes great human sense and great business sense to behave well. A crisis of public confidence: organization vs. public trust, u. s. military, 73%; small business, 68%; police, 56%; organized religion, 41%; Presidency, 36%; tv news, 21%; newspapers, 20%; big business, 18%; congress, 6: gallup polls in feb this month, military has had top spot for more than 30 years. Applying ethics: the right thing at the right time for the right reasons, personally, stakeholders, organization, industry, society, determining what is right and then doing is often difficult.