ID 2415 Lecture Notes - Lecture 4: Intercultural Communication, Femininity, Masculinity

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Chapter 4 Key Terms
Ethoetri: the elief that oe’s o ulture is iheretly superior to all others; tedey to
ie other ultures through the iepoit of oe’s o ulture.
Culture: the patterns of values, beliefs, symbols, norms, procedures, and behaviors that have
been historically transmitted to and are shared by a given group of persons.
Co-culture: a grouping that sees itself as distinct but is also part of a larger grouping.
Intracultural communication: interaction between and among individuals from the same culture
or co-culture.
Intercultural communication: interaction between and among individuals from different cultures
or co-cultures.
Individualistic culture: culture in which the needs and wishes of the individual predominate over
the needs of the group.
Collectivist culture: a culture in which the needs and wishes of the group predominate over the
needs of any one individual.
Power distance: the degree to which a culture emphasizes status and power differences among
members of the culture; status differences are minimized in low power-distance cultures and
emphasized in high power-distance cultures.
Uncertainty: the degree to which members of a culture avoid or embrace uncertainty and
ambiguity; cultures high in uncertainty avoidance prefer clear rules for interaction, whereas cultures low
in uncertainty avoidance are comfortable without guidelines.
Masculinity: the quality of cultures that value assertiveness and dominance.
Femininity: the quality of cultures that value nurturing and caring for others.
Low-context communication: communication wherein the primary meaning of a message is
carried by the verbal or explicit part of the message.
High-context communication: communication wherein the primary meaning of a message is
conveyed by features of the situation or context instead of the verbal, explicit part of the message.
Gender: learned and culturally transmitted sex-role behaviors of an individual.
Sex: biologically determined characteristics of femaleness and maleness
Builder generation: individuals born before 1945, key experiences include the Great Depression
and World War II
Boomer Generation: individuals born 1946-1964; key experiences include the Vietnam War, civil
rights movements, and Watergate.
X Generation: individuals born from 1965-1981. Key experiences includes divorce on a massive
scale.
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