ECON 20 Lecture Notes - Lecture 17: Economic Surplus, Marginal Cost, Imperfect Competition
Document Summary
Regardless of the source or market power, output price is not taken as given by the firm. Instead: price is a decision variable for imperfectly competitive firms. Firms with market power must decide not only (1) how much to produce, (2) how to produce it, and (3) how much to demand in each input market, but also (4) what price to charge for their output. Note: these decisions are not independent; they are interrelated. Demand in monopoly markets- figure 13. 2- the demand curve facing a perfectly competitive firm is perfectly elastic. Perfectly competitive firms are price-takers; they are small relative to the size of the market and thus cannot influence market price. The implication is that demand curve facing a perfectly competitive firm is perfectly elastic. If the firm raises its price, it sells nothing and there is no reason for the firm to lower its price if it can sell all it wants at p* =