SYG-1000 Lecture Notes - Lecture 13: Centrality

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A pe(cid:396)so(cid:374)(cid:859)s position in a network shapes his or her perception of the world what kinds of behaviors they think are normal what kinds of values they think other people have. Your network ties are your windows to the social world. If two people have network ties with different sets of people who behave in totally diffe(cid:396)e(cid:374)t (cid:449)ays, those t(cid:449)o people(cid:859)s ideas of (cid:449)hat is (cid:862)(cid:374)o(cid:396)(cid:373)al(cid:863) (cid:271)eha(cid:448)io(cid:396) (cid:449)o(cid:374)(cid:859)t (cid:271)e si(cid:373)ila(cid:396). This is now a key perspective in efforts to understand the persistence of different worldviews, and persistent difficulties in getting different social groups to understand each other. Micro-macro bridge - patterns of interaction & forming social ties link up to structural patterns. Network size: number of persons within a network. Composition: important characteristics of persons (gender, race, kin/ non-kin etc. ) within a network. Centrality: extent to which a given person is prominent in a network by virtue of involvement with many other well-connected persons.

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