EAM 310 Lecture 5: EAM310
11 Feb 2019
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Document Summary
Average viewing session - 40 million, up 50% year-over-year. 75% of adults turn to youtube for nostalgia rather than tutorials or current events: demographics. 35+ and 55+ age groups are the fastest growing youtube demographics. Males are primarily watching soccer or strategy games. Females are primarily watching beauty videos: pros. Dif cult to control call to action results. 200 million broadcasts as of january 2017. 350,000 hours of video are streamed each day. Meerkat - closed: 2 million users, only 20% of users used it daily. Vine camera: 1. 5 billion - # of vine loops played daily, 12 million - vines uploaded to twitter daily. Average time spent per user per day : 30 minutes / under 25 40 minutes per day. Daily video views 10 billion views. It would take you 10 years to view all the photos shared on snapchat in the last hour: demographics. Ability for views to comment/hold a conversation via chat.
