JOUR 001 Lecture Notes - Lecture 9: Five Ws, News Values
Jour 1
David Nguyen
Writing for News Media
Fall 2018
College of the Sequoias
Multimedia
Somethings never change
● Accuracy, fairness, objectivity
● News values
● 5 w’s and how
● ‘complication’ and ‘resolution’
● No. 2 rule: Don’t be boring
Some things are still evolving
● Technology is so new and evolving so quickly, that there needs to be something else to get
audience attention
Platform specific
● Different versions of a story for different devices
● Print readership is different from online readership
● Reading habits change from device to device
● Attention spans get shorter as the screens get smaller
Platform Agnostic
● Same content all devices
● Online readers aren’t so different from print readers
● ‘a good story is a good story’
● Readers, especially younger ones, have grown used to small screens
● Devices will keep changing and evolving anyway
Customized content
● Offering the same news content in multiple formats
● Carters to personal preferences
● Text and video (maybe audio) offered side by side as alternatives
● Redundant on purpose
Customized Content
● Advantages
o Simplifies reporting process
o Competes directly with tv
o Maximizes advertising option
Document Summary
Technology is so new and evolving so quickly, that there needs to be something else to get audience attention. Different versions of a story for different devices. Print readership is different from online readership. Reading habits change from device to device. Attention spans get shorter as the screens get smaller. Online readers aren"t so different from print readers. A good story is a good story". Readers, especially younger ones, have grown used to small screens. Devices will keep changing and evolving anyway. Offering the same news content in multiple formats. Text and video (maybe audio) offered side by side as alternatives. Advantages: simplifies reporting process, competes directly with tv, maximizes advertising option. Disadvantages: formats cannibalize" each other, demands more newsroom resources, video not as popular as expected. Text and video combine together to tell one seamless story. Compliment instead of compete with each other. Advantages: dynamic experience, allows reporters to choose best medium.