ECON 040 Lecture Notes - Lecture 27: Marginal Revenue, Imperfect Competition, Demand Curve
Document Summary
Monopoly: monopoly is a market structure where there is only one firm operating in the market. An example of an imperfectly competitive firm is a monopolist. There is one difference between perfectly competitive firm and a monopolist. Competitive firm faces a horizontal demand curve, meaning it can sell any number of units at the market price. This entails the marginal revenue is constant and equal to the market price. Monopolists demand curve is the same as the demand curve for the entire market and so it is unlikely to be horizontal (downward sloping demand curve). Due to its downward slope, monopolists need to reduce the price in order to increase the quantity sold. R represents change in revenues when the firm goes from selling 200 to 400 units (400 x sh. 65. Q represents the change in quantity sold (400 200 = 200 units)/ Hence mr = sh. 45 per unit of output.