COMM 004 Lecture Notes - Lecture 13: Ethnocentrism, Stereotype, World Learning
23 Dec 2020
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Learning objective 2: define culture, explain how culture is learned, and define ethnocentrism and stereotyping. An appreciation for cultural differences that affect communication. The ability to adjust one"s communication style to ensure that efforts to send and receive messages across cultural boundaries are successful. You are already an expert in your own native culture, which. Is positive, because you understand how your culture works and how people are expected to communicate. Is potentially negative, because your communication habits are based on your own culture, so you rarely think about how cultural influences you. An important step toward successful intercultural communication is becoming more aware of the rules imposed by your own culture and of how those roles influence your communication. Culture is a shared system of symbols, beliefs, attitudes, values, expectations, and norms for behavior. The way you prioritize what is important in life. Helps define your attitude toward what is appropriate in a situation.
