ENGL 3010 Lecture Notes - Lecture 5: Usability Testing

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Understanding Ethical and Legal Considerations
Ethics is the study of the principles of conduct that apply to an individual or group.
4 Ethical Standards
Rights – individuals’ basic needs and welfare
Justice – how the costs and benefits of an action or a policy are distributed aong a group
Utility – the positive and negative effects that an action or a policy has on others
Care – the relationships we have with other individuals
3 Sets of Ethical Obligations
1. To your employer
2. To the public
3. To the environment
5 Obligations to Your Employer
Competence and diligence
Generosity
Honesty and candor
Confidentiality
Loyalty
4 Factors in Disputes over “Fair Use”
The purpose and character of the use, especially whether the use is for profit
The nature and purpose of the copyrighted work
The amount and substantiality of the portion of the work used
The effect of the use on the potential market for the copyrighted work
4 Guidelines when you use Material from another Source
Abide by the fair-use concept
Seek permission
Cite your sources accurately
Consult legal counsel if you have questions
It is ethical to reuse information already produced at your company. Ask
your supervisor if you have concerns about doing that.
2 Types of Trademarks
Trademark – a word, phrase, name, or symbol that is identified with a company
Registered Trademark – a word, phrase, name, or symbol that the company has
registered with the U.S. Patent Office.
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Document Summary

Ethics is the study of the principles of conduct that apply to an individual or group. Justice how the costs and benefits of an action or a policy are distributed aong a group. Utility the positive and negative effects that an action or a policy has on others. Care the relationships we have with other individuals. 3 sets of ethical obligations: to your employer, to the public, to the environment. The purpose and character of the use, especially whether the use is for profit. The nature and purpose of the copyrighted work. The amount and substantiality of the portion of the work used. The effect of the use on the potential market for the copyrighted work. 4 guidelines when you use material from another source. Consult legal counsel if you have questions. It is ethical to reuse information already produced at your company. Ask your supervisor if you have concerns about doing that.

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