PSYC 395 Lecture Notes - Lecture 4: Cognitive Dissonance, Stanford Prison Experiment, Classical Conditioning
10 Jan 2019
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Document Summary
An attitude based primarily on ppl"s beliefs about the properties of an attitude object. Audio recording started: 2:01 pm wednesday, september 14, 2016. An attitude based more on feelings and values than on beliefs about the nature of an attitude object. People"s values, such as religious and moral beliefs. Sensory reaction, such as liking the taste of chocolate. Aesthetic reaction, such as admiring a painting or the lines and color of a car. A person deciding to increase or decrease behavior base on reward or punishment. Explicit attitudes: attitudes that we consciously endorse and can easily report. Implicit attitudes: attitudes that are involuntary, uncontrollable, and at times unconscious. When attitudes change, they often do so in response to social influence. This is why attitudes are such interest to social psychologists, even something as personal and internal as an attitude is as highly social phenomenon, fluences by the imagined or actual behavior of other ppl.
