COM CM 380 Lecture Notes - Lecture 5: Will.I.Am, Communication Theory, Beatboxing

• School: Boston University
• Department: Mass Communication, Advertising & Public Relations
• Course: COM CM 380
• Professor: Tammy Vigil

Document Summary

Will. i. am and obama video yes we can 2008. All words were from his concession speech. Using celebrities makes the media more relatable. Only one color otherwise just black and white. Fight song video 2016 anthem of the dnc . If you want a good base you need to turn to communication theory. Theories can cause you to reelvaluate situations. We use theories to start making strategic decisions. Theories help untangle and enlighten (creates strategy options too) Good theories: start with questions, demand rigorous observations of various sorts, offer effective (and actionable) explinations, more about the basics starting thursday. In the scientific method, there is a clear distinction between facts, which can be observed and/or measured, and theories, which are scientists" explanations and interpretations of the faces. Does it exist: i don"t think so can play devil"s advocate but bias is too large a roll.