SOSC 2342 Lecture Notes - Lecture 4: Car Rental, Fleet Management, Used Car
16 May 2020
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Document Summary
For the business news analysis in the winter term, i have chosen the company enterprise rent- a-car as i have worked in this company for a year as a customer/service representative. Enterprise rent-a-car was first known as executive leasing company" and was founded by. Jack c. taylor in the year 1969 which was a private subordinate company under enterprise holdings ltd. enterprise holdings is the mother company under which are the subsidiary companies such as enterprise rent-a-car, alamo and national. I am focusing only on enterprise rent-a-car which is the top company of all the other subordinate companies. Enterprise holdings mainly specialize in rental cars, alamo and national are car rental companies as well. Other than that they also have a wide range of fleet management, truck rentals and sell used cars. The vice-chairman as well as the board member of enterprise rent-a-car, donald l. ross is at the top of the management chart.
