PSYC 2260 Lecture Notes - Lecture 3: Word Superiority Effect, Mcgurk Effect, Template Matching
Document Summary
Learning outcomes: describe 5 major gestalt principles of perceptual organization, describe and differentiate different bottom-up models of perception, as discussed in class, describe the role of bottom-up and top-down processes in perception, describe visual agnosia and synesthesia. Class activity: mcgurk effect: the mcgurk effect is a compelling demonstration of how we all use visual speech information, the effect shows that we can"t help but integrate visual speech into what we "hear". It hints that a fundamental change in the brain is taking place. throughout life. It allows the brain to compensate for injury and disease and to adjust their activities in response to new situations or changes in their environment. Perspectives on perception: gestalt approaches to perception, 5 major gestalt principles of perceptual organization, bottom-up processes and models of perception, template matching, featural analysis, prototype matching, top-down processes and perceptual phenomena, change blindness, the word superiority effect.