ECON 1000 Lecture Notes - Demand Curve, Bounded Rationality, Prefrontal Cortex
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ECON 1000 Full Course Notes
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Consumption possibilities: things that you can afford to buy. Budget line: shows the limits of her consumption possibilities. You can afford anything on the line of inside but nothing outside. Total utility: the total benefit a person gets from the consumption of goods. Marginal utility: from a good is the change in total utility that results from a unit-increase in the quantity good consumed. As the quantity consumed of a good increases, marginal utility decreases. This decrease in marginal utility as the quantity of good consumed increases the principle of diminishing marginal utility. For ex: as the # of movies lisa watches a month increases, the marginal utility of movies decreases. To find the utility-maximizing choice use a chart. Consumer equilibrium: situation where the person has allocated all their available income in a way that it maximizes their total utility. Marginal utility: is the increase in total utility that results from consuming one more unit of the good.