ANTH 4340 Lecture Notes - Lecture 1: Collective Identity, Social Movement Organization, Resource Mobilization

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Lecture 2- hybridization and moving beyond grand theory". He is associated with resource mobilization theory also consid ered the american paradigm. Credited with coining the term smo" social movement organization. Rmt is not the darling of social movement theorists that i once was and zalds article provides us with an explanation on why that is cuz he himself is a rm theorist. He acknowledges that rm theory is old hat now and no longer cool. He refers to rm theory also as collective action theory. Core operating assumptions pg. 332: behavior entails cost. The resources of a social movement can come outside of the movement. Fundraising: resources are mobilized and organized thus organizing activity is critical, the cost of participating may be raised and lowered by state or societal support. If your social movement is not popular your cost for participating in that movement may be higher: just as a mobilization is a large problematic so to our movement outcomes.

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