CS203 Lecture Notes - Lecture 7: Elitism, Political Question, Culture Industry
13 Mar 2016
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Privileged background: saw enormous potential in the development in knowledgr and creativity, but at the same time, they saw the rise of big entertainment industries, political propaganda, marketing, celebrities etc, most concerning were the political developments. Nazism: if modern technologies in science are supposed to liberate people, yet looked to adorn and h as dominating. Enlightenment as mass deception: as jews, many of the frankfurt school fled. Saw the same technologies being used to distribute commercial culture. Concerned about the direction culture was going. The culture industry : elitist theory, suggests that all of us are duped or distracted from our own exploitation by capitalist mass culture, suggests that industrialization of cultural production serves to reproduce the dominant social order. Critiques: a) reduces culture to commodity. Culture on the one hand and economy on the other were not separate spheres at all to adorno and h. Culture seemed to be thoroughly commodified the means to an end of profit.
