BU491 Lecture Notes - Lecture 9: Organizational Culture, Team Building, Cultural Psychology

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27 Apr 2015
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Make decisions at the top centralized orgn. Degree of prescribed behaviours formal policies. Under each division, different structures are applied such as geographical, functional. International structural stages: the stopford and wells model. Foreign sales as a percentage of total sales. International division: start with an export department that grows into an international division. Area division: geographically divided, benefits: flexible and quick to adapt to the local market, drawbacks: econ of scale, difficult for global scale, domestic tech and products can be hard to transfer to other international divisions. Global matrix: benefits a, drawbacks, conflicts between geographic manager and product manager adapting product vs. standardized products, slow decision making, failure of matrix. High centralization efficient decision making at the centre. Dispersed and interdependent physical assets and capabilities. New structural anatomy assets and responsibilities. Process physiology info flows and relationships. Horizontal linkage linkages across countries: global integration. Vertical stroke need for depth within each country. Front-end ops: highly localeized, customer side.

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