BU208 Lecture Notes - Lecture 1: Business Communication

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29 Sep 2016
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Business communication is an effective and efficient way to advance the day-to-day tasks involved in business dealings. Business communication requires a specific style that enables individuals to easily access information- clearly, completely and accurately. We communicate most successfully when we: consider the results we want, adapt our message to meet the needs of our audience. Fundamental skills: communicate, manage information, use numbers, think and solve problems. Personal and management skills: demonstrate positive attitudes and behaviors, be responsible, be adaptable, learn continuously, work safely. Teamwork skills: work with others, participate in projects and tasks. Clear: chooses facts, structure and language to convey meaning. Concise: maximum meaning using as few words as possible. Comprehensive: style, organization and visual impact of the message. Takes more time to read and interpret. Requires shaping your message to meet the audience"s interests and needs. Audience is so important because people need to know what"s in it for them. Successful messages anticipates and meet audiences needs.

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