Sociology 2172A/B Lecture Notes - Lecture 4: Overconsumption, Robin Leach, Consumerism

• School: Western University
• Department: Sociology
• Course: Sociology 2172A/B
• Professor: Gale Cassidy

Document Summary

1950 we spend money (cid:449)e(cid:859)(cid:448)e ear(cid:374)ed to (cid:271)u(cid:455) thi(cid:374)gs (cid:449)e (cid:374)eed to i(cid:373)press people (cid:449)e like. 2000 (cid:449)e spe(cid:374)d (cid:373)o(cid:374)e(cid:455) (cid:449)e ha(cid:448)e(cid:374)(cid:859)t ear(cid:374)ed to (cid:271)u(cid:455) thi(cid:374)gs (cid:449)e do(cid:374)(cid:859)t (cid:374)eed to i(cid:373)press people (cid:449)e do(cid:374)(cid:859)t like. Countries like canada are 20% of the worlds population and we are using 80% of the worlds resources also creating 80% of the worlds waste: we are a disposable society. Consumerism shows us that we have replaced material goods with spending time with loved ones. Advertisement purchase indebtedness alienation . To manipulate us into buying with little reflection the(cid:455) do(cid:374)(cid:859)t (cid:449)a(cid:374)t (cid:455)ou to thi(cid:374)k too (cid:373)u(cid:272)h a(cid:271)out (cid:449)hat (cid:455)ou (cid:271)u(cid:455) Companies and marketing experts purposely associate success and social standing with a particular product. Lower-income individuals: buy cars, cell phones, clothing to fit in with the rest of society. Personal bankruptcies at an all time high.