Psychology 2800E Lecture Notes - Lecture 7: World Health Organization, Semantic Differential, Conversion Disorder

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Based on a simple idea, if you want to learn about people"s thoughts, feelings and behavior then ask a four-step process: 2 choose question format (open or closed? ) Who to study? (also see next week: sampling) influences the types of questions we ask (e. ,g. , survey of children vs adults). Part 2: decide on question format: open-ended questions (answer in own words) Advantages: allow maximum freedom in responses useful in preliminary stages of research. Disagree 1---2---3---4---5---6---7 agree (eg climate change is very important problem, agree or disagree) Simplify with a branching format ( eg we use it in the phone survey) Public schools 32%(32% people choose this as the most important problem), pollution14 , abortion 8 , energy crisis 6. The participants are also given to choose to answer other problem 40% ( when they are give space to write about the problem) Public school 1%, pollution 1, abortion 0, abortion 0, other 98%

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