Nursing 3340A/B Lecture Notes - Lecture 4: Hair Loss, Social Practice, Statistical Significance

• School: Western University
• Department: Nursing
• Course: Nursing 3340A/B
• Professor: stephenlin

Document Summary

Goals: learners will have the opportunity to, describe content and discourse analysis, identify and apply codes and themes (continued from week 3, quantify qualitative data. Content analysis: analyze any communication products, pictures, stories, magazines, systematic observation of data, codes assigned to indicate meaningful patterns, find hidden messages, show the proportions of themes, ex. A magazine- how much if each section is taken up by a particular topic: how much space is devoted to a particular topic, bigger vs. smaller images- why do we devote more to one, show relationships between themes. Content analysis must address : which data are analyzed, how are the data defined, from what population are data drawn, can talk about the source of the data, ex. How does analysis proceed: familiarization with data, transcribe, read, re-read. Interpretation of the underlying context: relates finding to other similar research and theories. It did not provide data on readers" race or ethnicity or sexual orientation.