Media, Information and Technoculture 3225F/G Lecture Notes - Lecture 1: Agitprop, Greenwashing, Vladimir Lenin
20 Feb 2018
School
Department
Professor
Document Summary
Public figures who fall from ranks once popular. They can regain credibility in public eye by working towards themselves and staging an event in their interest: i. e. coming out and saying something that goes against what society has perceived them as. They do this to increase their value, not because they actually believe in the cause/whatever they"re promoting i. e. mcdonalds using greenwashing: fallacy of the born again . In usa politics, if you messed up, you can say that you found jesus" to regain public trust/redeem their image. Dove: reaffirms aspects that aren"t feminist but are actually profit-oriented. Tries to impress/overwhelm the listener/viewer to keep them focused on the overall appearance rather than the substance. Plekhanov: the difference between traditional propaganda and agitation propaganda many ideas for few people; few ideas for many people: no sense trying to propagandize select few people with lots of cool ideas and concepts.
