Media, Information and Technoculture 2159F/G Lecture 3: SOUNDS SUBURBAN – CHAPTER 3

• School: Western University
• Department: Media, Information and Technoculture
• Course: Media, Information and Technoculture 2159F/G
• Professor: Keir Keightley

Document Summary

Sounds suburban chapter (cid:1007) (cid:894)(cid:862)co(cid:374)te(cid:373)porar(cid:455) adults a&m records and middle of the. Road(cid:863)(cid:895) ho(cid:374)estl(cid:455) do(cid:374)"t k(cid:374)o(cid:449) (cid:449)hat i (cid:449)rote lo(cid:448)e (cid:455)"all fas(cid:272)ists (cid:454)o(cid:454)o(cid:454)o(cid:454)o. A&m records was founded by jerry moss and herb alpert (moss described the record as the f(cid:396)o(cid:374)tie(cid:396) status of califo(cid:396)(cid:374)ia(cid:859)s (cid:373)usi(cid:272) industry) in 1962. The la(cid:271)el(cid:859)s (cid:373)ost famous act was the carpenters in the 1970s. The label featured top 40 adult contemporary music (ac) but later produced r&b, country, an rock artists: befo(cid:396)e (cid:1005)(cid:1013)(cid:1012)(cid:1004), adult (cid:272)o(cid:374)te(cid:373)po(cid:396)a(cid:396)y (cid:449)as (cid:272)alled (cid:858)(cid:373)iddle of the (cid:396)oad(cid:859) (mor) the music catered to older suburban listeners. A&m e(cid:272)o(cid:396)ds (cid:449)as a la(cid:271)el that (cid:862)g(cid:396)e(cid:449) f(cid:396)o(cid:373) a small business into a wing of multinational (cid:272)apitalis(cid:373) (cid:449)ith (cid:271)illio(cid:374)s at stake(cid:863) (116) Whipped cream and lonely bulls: the easy listening 1960s section: Alpert created a fantasy and moss packaged it through a&m records (packaging i. e. Many people in the ac demographic were older than rock & roll fans but children of postwar affluence.