Law 2101 Lecture Notes - Lecture 10: Streisand Effect, Oncomouse, Evergreening

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Lecture 10: intellectual property part 2: barbara streisand effect picture of her house was posted on a website documenting a(cid:374) i(cid:373)age of the effe(cid:272)t of oil drilli(cid:374)g i(cid:374) the o(cid:272)ea(cid:374). He (cid:449)a(cid:374)ted to sue a(cid:374)d did(cid:374)"t (cid:449)a(cid:374)t it online. Before she filed the lawsuit, about 16 people had seen the image, after she filed the lawsuit millions saw it: when people invoke the legal process to try and accomplish something and they invoke the opposite thing. Important to set a goal and pick the right strategy. Patent: protect inventions, pro(cid:448)ide e(cid:454)(cid:272)lusi(cid:448)e rights to (cid:862)pra(cid:272)ti(cid:272)e(cid:863) a(cid:374) i(cid:374)(cid:448)e(cid:374)tio(cid:374, to make, use, or sell. Inventions are: products bicycle, compositions pharmaceuticals, process way of refining crude oil. Injunctions: accounting of profits, delivering up, myriad genetics salt lake city, utah. Invented tests for two different kinds of breast cancer: tests genetics for certain markers (brac test) February 8, 2018: to an extent, some overlap between industrial design and trademark.

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