Kinesiology 2250A/B Lecture Notes - Lecture 7: Red Bull, Spider-Man 2, Canadian Imperial Bank Of Commerce
Document Summary
Sports, pa, and the economy chapter 11. Sport in context: to understand sport behaviour we examine ways that societal institutions shape, and are shaped, by sports and pa practices. Societal institution: persistent patterns of behaviour in the context of specific forms of organization: law - violence in hockey - need an institution that defines the authority, education. System of: production, distribution (exchange, consumption to be used. Commodification: occurs when something is produced, not to satisfy the producer"s needs, but to be exchanged in the marketplace for other values (commodities, money, commodities usually exchanged for money, ex. An athletic performance, a running shoe, a fitness consultation session: a sport sociology monday morning class. Types of commodities: material objects ex. computer, knowledge ex. sociology knowledge to teach sociology, services. Issues: power relationships in economic systems systems of ownership (efficient) use of (limited) resources, commodities are made to be owned. Applied commodification case 17 office with a view .