Kinesiology 2032A/B Lecture Notes - Lecture 12: One-Repetition Maximum, Focus Group, Live Coding

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Explain the difference between quantitative and qualitative research. Focuses on specific behaviors that can be easily quantified. Focuses on people behaving in natural settings & describing their world in their own words. In-depth information on relatively few individuals or within a very limited setting. Basis of knowing = cause & effect relationships. Observations made in a natural social setting over an extended period of time using a variety of techniques to collect information. Used when researcher wants to describe & understand how people in a social or cultural setting live, work, and experience the setting in a social or cultural setting live, work, and experience the setting. Researchers must immerse themselves in the situation -> must observe everything! Goal: provide complete & accurate picture rather than to test hypotheses formed prior to the study. Methods: observing people/events, interviewing/talking to people, examining documents. Generate hypotheses that help explain the data and make them understandable.

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