Kinesiology 1080A/B Lecture Notes - Lecture 17: Attention, Superior Colliculus, Interstimulus Interval
22 Feb 2015
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The focalization and limitation of info processing resources: limited. Inattention blindness: when you pay attention to something and you"re not able to reorient it to other things in a. However: if there is a dynamic change in scene, we will reorient our attention. This is evident in flashing ads on the computer, because they draw on the: Superior colliculus - which has direct innervation to eye muscles. So, both can be done simultaneously under ideal conditions, where they don"t occupy too much attention. Note that cell phone is different than passenger as passengers subconsciously monitor roads and talk less if they see danger so that the driver can pay more attention to the road. Serial processing: a type of information processing that allows people to hand one stream of info at the same time. Double-stimulation paradigm (aka psychological refractory pradigm): a research design that involves two stimuli that are presented closely to each other: eg.
