PSYC 100A Lecture Notes - Lecture 2: B. F. Skinner, Abraham Maslow, Sigmund Freud

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Behaviourist approach: by john b watson, and b. f skinner in the usa. Watson stated it"s all about nurture, or showing how environment affects people. Normally behaviourists think of the mind as a black box. Behaviour is learned, and done so by reading, instruction, observation, engaging, and through consequences. Praise, reinforcing good behaviour= keep doing good things. Book states that there is no free will, we are governed by behaviours. Behaviour caused by unconscious biological/instinctual urges, thoughts, wishes, desires, memories. Unconscious conflict related to sexuality plays a central role in behaviour-people/children derived from the oral, anal, latent, or sexual stages of life. Early influences in life can affect us later. Humanistic approach: from abraham maslow & carl rogers. People control their behaviours, not biology, unconscious instincts or the environment- free will. Behaviour is expression o beliefs perceptions and feelings, and people are driven to become self-actualized if treated with unconditional positive regard.

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