SOC483Y1 Lecture Notes - Lecture 14: Paradigm Shift, Eleanor Rosch, Paul Dimaggio
Document Summary
Reading: paul dimaggio, culture and cognition, annual review of sociology 23 (1997): 263-287. Dimaggio/powell: while rationalizing may have been effective at some point in history, there is no evidence that its making us more efficient today. Neo-institutionalism: don"t look at the characteristics of organizations themselves, they are interested in looking at something above an org level. Prior: people explained what organizations did and how, by looking at their content and what they do at the organizational level. Want to go back to the societal level. Culture as a tool kit diverse in content (dimaggio"s approach) Using different schema in different contexts given being socialized in different cultures. Occupy wall street- 99% under umbrella- all have different problems. Automatic vs. deliberative (two forms of cognition) dimaggio uses research from cognitive psychology to talk about these two frames. Just because frames are natural and social, does not mean naturally or socially constructed.