PSYB10H3 Lecture Notes - Lecture 6: Group Cohesiveness, Group Polarization, Cortisol

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Groups have social norms to guide behavior: a group"s perceptions for the behaviours, values, and beleifs of its members, ex. Uc berkeley"s naked guy : group members are expected to conform to these norms, members who deviate from norms are punished or rejected. Uc berkeley"s naked guy , the university tried to expel. Groups have well defined social roles and change his behaviour: people tend to know what they"re supposed to be doing in the group. A group"s expectations for the behavior and responsibilities of various subgroups of its members: ex. Gender roles in society: prescriptions of behavior that people are supposed to fulfill. Potential costs: individual personality may be taken over by power of role: violation of social roles meets with censure from other group members. Created by an interaction of three factors: individual evaluation: arousal. How difficult or easy a task is.

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