MDSA02H3 Lecture Notes - Lecture 60: Transcendent Man, Media Ecology, New Media
Document Summary
Information that comes to us through some indirect medium. Structures that include technologies and protocols where communication is a culturalized practice. Yes, it becomes a symbol of someone"s difference. Yes: media comes to us through mediums, the medium is the message, theory: the conceptual basis of a subject or area of study. Lecture 3: orality and literacy: the linear model of mass communication, 1. Inevitable progression: trascendent man: documentary about ideas of inventors, evolution: slang -> hype, symbols and signs, things that allow us to conceive express and communicate ideas, stone age: archaeological use for symbols, 1. Use of ochre: brownish red pigment: 2. Tallies: notches engraved on bones: first step in data proessing: a) made info concrete, b) made info abstract, c) ridumentary, 4. Clay tokens molded into shapes (was the best because: 1. Didn"t require skill or tools, one-on-one: 2. Code allowed new data processing: brought flexibility: 3.